Experience

Product roles at KollegeApply and Collegedunia, across SEO, leads, rankings, and content systems.

Career path

2021
Digital Content Analyst
Collegedunia
2022
Associate PM
Collegedunia
2023
Product Manager
Collegedunia
2025
Product Manager
KollegeApply

5: years in product
2: promotions in 2 years
78M+: records through my platform
3: AI products shipped solo

KollegeApply
Jan 2025–Present · Gurugram
Product Manager
Own 6 product lines (SEO platform, lead management, B2B integrations, news portal, CMS) leading a 12+ member tech team and mentoring 1 APM. Senior-most product role, reporting directly to the Founder.
- Built the website, CMS and technical SEO from scratch: indexed pages ~150K → 300K+; monthly sessions 94K → 339K peak (3.6×).
- 78M+ lead-distribution records across 268K+ batches; delivery time cut from 1–2 hours to under 5 minutes; operations team reduced ~75% while clients grew from ~200 to 600+.
Launched an SEO-first news portal: 500K+ sessions in 5 months; CMS automation cut content processing from 4 hours to 10 minutes.
Shipped a B2B integration for 60+ enterprise clients (261K+ leads routed) at 99%+ uptime.
Built custom GA4 reports and Search Console audits (site health, indexing, page status); guided the scraping and data teams, and co-created wireframes with Design from user feedback and competitor research.
SEOLeadsB2BCMS
Lead distribution platform
78M+
lead-distribution records
300K+
indexed pages
Collegedunia
Aug 2023–Sep 2024
Product Manager
Drove 240+ initiatives across Collegedunia.com, Prepp.in and sales landing pages (course finders, comparison tools, reviews) with 16+ engineers and QA, working with ops, sales, content and client teams.
- Redesigned the institutes section, lifting click-to-lead conversion from 1.94% to 2.78% (+43% relative); added a further 3% by surfacing cutoff and placement data in Q&A.
- Launched automated college ranking pages from uploaded data: 98,145 monthly visitors across 3,769 pages, with a 3m 13s average session.
Automated cutoff and ranking pages that cut bounce rate 40% and raised average session duration 10%.
Built templated, auto-updating content for 2,000+ colleges, cutting the update cycle from 2–3 days to under 1 hour.
Shipped one-click automated notifications for tagged colleges (multiple days → under a minute) and dynamic CMS table widgets that removed manual updates.
Added global course search to the course finder: 1.4% CTR on desktop and 1% on mobile.
ConversionProgrammatic SEOCMSSearch
Click-to-lead conversion
1.94%Before
2.78%After
+43% relative lift across Collegedunia.com and Prepp.in
Collegedunia
Mar 2022–Aug 2023
Associate Product Manager
- Promoted from Digital Content Analyst to APM in 7 months (fastest on the team).
- Cut manual data processing 50% with bulk-upload workflows; 110+ scrapers for real-time data aggregation.
Google Trends–powered keyword uploader surfacing exam-keyword insights within 24 hours.
Automated review-report emails using database analytics and Data Studio for faster, deeper decisions.
Built Telegram bots that schedule and auto-forward MCQ questions for timely distribution.
DataAutomationKeywords
Data aggregation
110+ scrapers
feeding real-time college and exam data; manual processing down 50%
Collegedunia
Aug 2021–Feb 2022
Digital Content Analyst
- Promoted to Associate Product Manager in 7 months; Q4 2021-22 Quarterly Performance Award.
ContentAnalytics
7 months
from content analyst to Associate PM, the fastest promotion on the team
Education
B.Tech Electrical Engineering
Delhi Technological University · 2017–2021
Delhi Technological University
Formerly Delhi College of Engineering · est. 1941
B.Tech, Electrical Engineering

Skills

Product

Product management
Technical product management
Product ownership
Product strategy
Strategic planning
Product roadmap
Product discovery
PRDs & user stories
Prioritization
Product design & UX
Information architecture
Competitive analysis
User feedback
Wireframing
A/B testing & experimentation
Metrics & OKRs
0→1 launches

AI & Data

LLM APIs
Prompt design
Structured outputs
RAG
AI evals
Python
SQL
Data pipelines
Web scraping
Analytical skills
Excel

Leadership & Delivery

Tech team management (12+)
APM mentoring
Stakeholder management
Project management
Agile / Scrum
Manual testing & UAT
Communication

Growth & Platform

Technical SEO
Programmatic SEO
CMS & workflow automation
APIs & integrations
HTML
DevOps & deployment basics
AI-assisted coding

Tools

Jira
Figma
GA4 custom reports
Looker Studio
Search Console
GitHub
Cursor
Supabase

Experience

Product Manager

Product Manager

Associate Product Manager

Digital Content Analyst

B.Tech Electrical Engineering

Skills